Privacy Policy & Analytics Notice: Oil to Butter

Information we collect

You can use the converter and read every page without creating an account. We do not ask for your name, location, date of birth, payment details or dietary data.

If you use the contact form, we receive the name, email address and message you choose to submit. We use that information only to read and reply to your enquiry. The form is processed by Web3Forms, which acts as the form-delivery provider.

Technical data & local storage

The converter uses local browser storage for small interface preferences, such as your previously selected unit or conversion mode, so the tool remains consistent between visits. That data stays strictly on your device and can be cleared at any time through your browser settings.

Like almost every website, our hosting infrastructure may process routine server logs containing an IP address, browser type, requested URL, timestamp and basic diagnostic information. This data is used to deliver the site securely, prevent abuse and investigate technical failures.

Google Analytics 4 & Consent Mode v2

We use Google Analytics 4 (Measurement ID: G-6543YMG1M9) to understand how visitors interact with our conversion calculators and guides. Google Analytics processes information such as your masked IP address, browser type, device characteristics, pages viewed, and session duration. We implement Google Consent Mode v2, meaning analytics storage is denied by default until affirmative consent is granted via our cookie notice.

You can accept or decline analytics cookies at any time, or install the Google Analytics Opt-out Browser Add-on.

Third-Party Advertising & Google AdSense

We may display advertisements served by third-party advertising vendors, including Google AdSense.

Third-party vendors, including Google, use cookies to serve ads based on a user's prior visits to this website or other websites on the Internet.

Google's use of advertising cookies enables it and its partners to serve ads to our visitors based on their visits to Oil to Butter and/or other sites on the Internet.

You can opt out of personalized advertising at any time by visiting Google Ads Settings.

Alternatively, you can opt out of a third-party vendor's use of cookies for personalized advertising by visiting the Digital Advertising Alliance consumer choice page (aboutads.info), the European Interactive Digital Advertising Alliance (youronlinechoices.eu), or the Network Advertising Initiative opt-out page.

Consent Management (EEA, UK & Switzerland)

For visitors located in the European Economic Area (EEA), the United Kingdom, and Switzerland, advertising and measurement cookies are managed in strict compliance with Google's EU User Consent Policy.

We implement a Google-certified Consent Management Platform (CMP) integrated with IAB Europe's Transparency and Consent Framework (TCF v2.2) and Google Consent Mode v2. Non-essential advertising and analytics cookies remain blocked until affirmative consent is granted. You can review, modify, or revoke your consent choices at any time via the cookie settings on our website.

How long we keep information

Contact messages are kept only as long as needed to answer the enquiry, maintain a reasonable record of corrections and meet any legal obligations. Routine server logs are retained according to the hosting provider's security and operations schedule.

Sharing and international processing

We do not sell personal information. Information may be processed by service providers that help host the site or deliver contact messages. Those providers may operate in countries outside your own and apply their own lawful transfer safeguards.

Your rights

Depending on where you live, you may have rights under the GDPR, UK GDPR, CCPA/CPRA, or other applicable privacy laws to access, correct, delete, restrict or object to the processing of your personal information, and to complain to your local data-protection authority. You may also withdraw consent where consent is the legal basis for processing.

Children

This site is a general cooking reference and is not directed at children under 13. We do not knowingly collect personal information from children.

Contact

To ask a privacy question or exercise a data right, email hello@oiltobutter.com or use our contact page.